7-Eleven is the world’s largest convenience store chain, with its headquarters based in Irving, Texas. The supermarket retailer operates 107 joint service stations in Norway with Uno-X, the main sponsor of the Norwegian cycling outfit, with the two companies both sitting within the pool of brands owned by the Reitan […]

A correct bike fitting is important to obtain the very best in terms of pedalling efficiency, maintaining saddle comfort and avoiding health problems caused by poor posture. Our idmatch system stems from this need for cyclists to find their correct bike position and identify not only their ideal size bike, […]

After China… comes Mexico! Passion for La Vuelta transcends borders yet again, taking it to the Aztec country in late 2025. Coinciding with its 90th anniversary, the Spanish race will land in Latin America for the very first time with an exciting cyclotourist challenge: Desafío México by La Vuelta. This […]

Doug was a pro cyclist on several pro teams including 7Eleven, Coors Light and the former Kwantum Hallen Team which has evolved into Visma Lease-a-Bike. He also raced as an amateur on the Mengoni team along with Canadian Steve Bauer. He was on the 1980 Olympic team but because of […]

World champion embarks on emotional off-road journey through South Africa Maurizio Fondriest starts 2025 off with the ultimate thrill of new challenges. For his 60th birthday, the 1988 World Champion from Ronse is preparing for an adventure where he will relive some of the most memorable moments of his career […]